March 25

We’re looking for a few great content creators

If you are interested in joining one of the best content development teams in the country, we are interested in talking to you. Our ideal candidate is: -Atlanta based -Experienced–and confident in their skills and experience -Knowledgeable about B2B marketing and certain business segments, particularly, high tech, healthcare and financial services -A great writer (that.

January 14

Breathe Life into your B2B Marketing Using Humor

Many B2C companies know how to leverage the power of humor in their marketing campaigns. B2B marketing, on the other hand, can be clever and compelling, but is rarely funny. B2B marketers tend to steer away from the kind of edgy humor  eagerly anticipated in Super Bowl advertisements. They may see humor as too risky,.

June 13

Put Some Fiction Writing into Your Content Marketing

One of my favorite crime fiction writers is Elmore Leonard. You may know Get Shorty, Jackie Brown,  and Out of Sight, among many of his classic novels. And one of my favorite literary devices Elmore uses is… suspense. He is the master of the fake out. Characters motives are always murky, and readers get hooked trying to guess.

May 8

Our Snackable Content Workshop Was a Great Success

Here’s the video thanks to VLinkSolutions. Now you know that the Content Factor is great for helping with white papers, eBooks and that sort of thing. But we are also knocking out infographics, memes, videos and much more snackable content. Call us. We won’t make you eat octopus–unless you want to!